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Thoughts to take further

Notebook

I explore how ideas emerge, why products get stuck and how possibilities become something that works. Sometimes that is about marketing and product development, sometimes about collaboration, health or life itself.

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2 publications
ArticleBuild

How do you acquire new customers?

To grow, you need customers. This seems like a simple task but in practice is often more difficult than thought. You've pulled out all the stops lately without great success. New impetus is more than welcome in such a situation. Just to…

22-06-2021

ArticleBuild

Opening doors with customers

It is a drizzly Monday morning. With firm steps, I run up the stairs to the platform. An overcrowded platform waits apathetically for what is to come. Soon the crowd on the platform starts moving nervously. The headlights approaching in…

27-05-2021